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A Case of Multiple Identities in La Florida: A Statistical Approach to Nascent Cosmopolitanism


Author: Hughes, Daniel
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Daniel Hughes 

A Case of Multiple Identities  in La Florida: A Statistical  Approach to Nascent  

Cosmopolitanism 

ABSTRACT 

Within the study of modern cosmopolitanism is the concept  that people can have multiple citizenships created through  overlapping identities. While this idea of cosmopolitanism  differs from Kant’s one-world law, it creates situations where  cosmopolitan ideas or nascent cosmopolitanism exist as a result  of these multiple identities. Through connections developed  from the importation of various goods, such as ceramics,  ideas of taste are expanded, which provides opportunities  and intensification of access to the global economy for a  contested periphery. This article will combine historical and  archaeological data to demonstrate the possibility of nascent  cosmopolitanism within La Florida at the end of the of the  first Spanish period in the 18th century. 

Introduction 

This article addresses some of the problems  archeologists face in the interpretation of nonlocal  or foreign goods present on sites that were under  the control of mercantilistic policies. It focuses  on Florida, situated on the frontier of the Spanish  Empire, yet near the crossroads of the Caribbean,  which was undergoing a period of great change  in the 18th century. Through the use of historical  archeology it can be seen how cosmopolitanism  arises and how it can be identified within the  archaeological record. The purpose of this article  is to examine La Florida in the 18th century, and  specifically the city of St. Augustine, in terms of  developing cosmopolitanism. (All of La Florida  is here noted to be included in the Caribbean.)  By bringing together historical and archaeological  data, the possibility of cosmopolitanism within La  Florida at the end of the first Spanish period in  the 18th century is demonstrated.  

The concept of cosmopolitanism is based on  the Greek words cosmos and polis, combined  to formulate an idea of a world citizen; to  

Historical Archaeology, 2012, 46(1):8–27. 

Permission to reprint required.

be cosmopolitan “one must be open to and  appreciative of a variety of cultural influences”  (Kuhluing and Keohane 2007:62–63). But even  this definition is vague in light of the various  uses of the term (Jacob 2006:3). One of the  earliest formulations of cosmopolitanism comes  from Immanuel Kant (1949:126), who put forth  an idea of cosmopolitanism as that of a one world law or “cosmo-political state.” “Hence  the idea of cosmopolitan or world law is not  a fantastic and utopian way of looking at law,  but necessary completion of the unwritten code  of constitutional and international law to make  it a public law of mankind” (Kant 1949:448). 

As Jacobs (2006:3) notes, there are many  types of cosmopolitanism today. Cosmopolitan ism has in some cases been closely associated  with ideas of globalization and the growth  of the modern market economy, where it has  become known as imperial cosmopolitanism  (Arrighi 2004:524–539). For the purpose of  this article, however, cosmopolitanism is viewed  as the ability of individuals to have multiple  identities or multiple citizenships. Individuals  are aware of other communities and as such are  open to ideas that will benefit themselves (Mar 

tinelli 2005:241–260). The term “nascent cosmo politanism” is used for a situation in which a  society is not yet truly cosmopolitan, and while  individuals may have multiple identities, citizen ships, and be open to some ideas they are by  no means completely cosmopolitan. “Nascent  cosmopolitanism” has appeared in many times  and places throughout the world, and at times  it would appear that individuals or regions have  taken on a cosmopolitan appearance (Kuhluing  and Keohane 2007). Such early stages of cos mopolitanism are often seen but not appreciated  within studies of acculturation, ethnogenesis, and  creolization, whereby the final stage of cosmo politanism was not achieved (Dawdy 2000:111).  This is particularly true of the Caribbean,  including La Florida, in the 1700s, as many  nations competed for resources within a confined  sphere of trade, and archeologists have sought  a variety of means to explain the interaction of  diverse groups with one another. 

Daniel HugHes—a Case of Multiple identities in la Florida 9 

Background: Individual Consumption  and Globalization 

Understanding the potential for cosmopolitan ism to develop requires consideration of world systems theory, consumption theory, agency, and  concepts of habitus and taste. Combined, these  constructs can be used to create a model for  the identification of nascent cosmopolitanism. A  brief review of each, presented below, provides  the background for an appreciation of the inter play between these concepts and how they bear  on the development of the major port city of  St. Augustine in La Florida in the 18th century.  The background serves to assist the reader in  understanding how the author’s formulation of  concepts and ideas is drawn upon to formulate  the methodology and shape the analysis and  conclusions.  

World-Systems Theory 

In his groundbreaking book, The Modern  World-System, Immanuel Wallerstein (1974)  defines the world system as “a social system,  one that has boundaries, structures, member  groups, rules of legitimation, and coherence”  (Wallerstein 1974:347). It is a system that allows  researchers to view economic and societal inter 

action over long periods of time (Chase-Dunn  1999:194, 2005:172–173; Schwartzman 2006:300).  In addition to providing a research perspective  on globalization, world-systems theory is also  widely used in the study of political economy  (Roseberry 1988:166; Wells 2006:267). 

When initially envisioned, world-systems  theory was a break from various theories of  underdevelopment and dependency that tended  to focus only on the periphery (Roseberry  1988:166; Stein 1999). Wallerstein incorporated  ideas of underdevelopment and minisystems into  an economic framework that viewed colonial  relationships as comprised of successive zones,  defined as core powers, semiperipheries, and  periphery units (Goldfrank 2000:159–162). The  zones are intricately tied to each other such that  no zone is able to exist without the other two  (Goldfrank 2000:168). Core powers are those  regions or states that dominate the economic  system (Wallerstein 1974:349; Chase-Dunn and  Hall 1997:271). More than one center or core  power can exist at the same time (Braudel  

1977:81). Semiperipheries are regions or states  that dominate the economic system but are sub ject to exploitation by the core powers (Waller stein 1974:349; Chase-Dunn and Hall 1997:274).  These regions or states are often in a state of  flux as each attempts to become a core power  or were once cores and lost their ability to  dominate the economic system. The periphery  is a region or state that is dominated by the  core and semiperiphery (Wallerstein 1974:349;  Chase-Dunn and Hall 1997:273). The hierarchi cal nature of the core/periphery is defined by  intersocietal networks through which labor and  natural resources are exploited from the bottom  to maintain the economic positioning of the top  (Chase-Dunn 2005:172–173). Labor was seen  by Wallerstein as the “forces and relations of  production of the economy as a whole” (Gold frank 2000:168). 

Traditionally, the relationship of the core,  semiperiphery, and periphery was based on the  exchange of “bulk goods” or “necessities” and  the labor associated with the production of these  items. Bulk goods/necessities are items that are  of importance to everyday life. True essentials  or necessities can also be distinguished from  nonessentials because they are required for  establishing and sustaining social and political  order (Williams 1992:10). Control (i.e., produc tion, distribution, and consumption) of these  items is a means of exploitation according to  Wallerstein (Wallerstein 1974:307; Williams  1992:10; Chase-Dunn and Hall 1997:13). In  addition, Wallerstein recognized specialized  trade in what he refers to as “preciosities”  (Wallerstein 1974:302). Preciosities are items  that are not needed for the maintenance of  society, yet the exchange of these items occurs  in every level of the system. At the same time,  exchanges of “preciosities” are thought to occur  within outlying regions that, due to the lack of  exchange of bulk goods, were not within the  system (Wallerstein 1974:302; Williams 1992:10;  Chase-Dunn and Hall 1997:13).  

Recent research into world systems has moved  beyond Wallerstein’s formulation based on bulk  goods/necessities to incorporate more fluid  systems that attempt to avoid so much of the  top-down criticism that has been directed against  its use in studying the past (Wolf 1982; Stein  1999; Bunker 2003:219; Scarlett 2006:114–115).  Critics of world-systems theory have pointed out 

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that several problems still exist within its for mulation, and that when corrected, they lessen  the significance of the theory and its hierar chical system (Stein 1999). One of the most  serious problems, as pointed out by Gil Stein  (1999:19), “lies in the fact that the assumption  of core dominance denies any kind of agency  to the periphery.” This absence of the individual  is what Eric Wolf was attempting to explain  with his 1982 book, Europe and the People  Without History. In this work, Wolf (1982)  asserts that individuals are removed from the  historical process and the world system that is  transpiring around them. Top-down approaches  are difficult in that the individual is cast aside  for the greater sweeps of social history (Bunker  2003:219; Scarlett 2006:114–115). 

Chase-Dunn (2005:175), for instance, devel oped an approach to world-systems theory that  “retools the conceptual apparatus that emerged  from the first generation world-systems schol ars.” Chase-Dunn and others recognize political/ military, luxury, preciosity, prestige goods, and  information exchanges as intertwined factors,  in particular where there is more than a single  mode of production (Chase-Dunn and Hall  1997:13,59; Hall 2000). There is an understand ing that these other types of exchanges are key  to systems in which local leaders monopolize  exchanges as a form of control; theorizing has  moved beyond a system based on exploitation  of bulk goods to a system in which other means  

of exploitation or control are possible.  In these formulations of world-system theory  there are three important points for understanding  the Caribbean in the 18th century. The first two  remain original to Wallerstein’s initial formula tion, while the last is based on ideas of various  researchers. The first is the relationship between  cores, semiperipheries, and peripheries (Figure 1).  The relationship is based on one of exploitation,  whereby the core draws on the peripheries for  cheap labor and raw materials. Thus cores con sume at the expense of those below them. The  second is that once a semiperiphery or periphery  is within the system, it can be contested (Figure  2). This can be through force, legal or illicit  trade, or trading of regions in treaty negotiations  (e.g., England made significant gains in the 1713  Treaty of Utrecht). The absence of such contes tation can actually have a constraining effect on  the system as semiperipheries and peripheries are  

tied directly to conditions set forth by a single  core power. Mercantilist policies of the 17th and  18th centuries would serve as such an attempt  of cores to constrain their own systems. The  third item pertains to “necessities.” Originally,  Wallerstein understood bulk goods to be the basis  for exploitation. But in the past decade research ers have found many ways to reformulate the  theory by looking at other means of exploitation  (Chase-Dune and Hall 1997:13,59). Therefore,  the means of control/exploitation is not tied to  a variety of individual concepts, but to that of  simple single concept like basic necessity.” The  concept of “basic necessity” used here is more  closely related to the concept of basic needs as  presented by George Homans (1941), who viewed  basic needs as undergoing functional shifts in  culture/society, which is more of a functional  and structural-functional approach. This view was  formulated in his attempt to find commonality  in Bronislaw Malinowski’s functionalism and  

FiguRe 1. Core, semiperiphery, and periphery relationship.  Many semiperipheries and peripheries are controlled by a  single core. (Figure by author, 2011.)

Daniel HugHes—a Case of Multiple identities in la Florida 11 FiguRe 2. Peripheries tied to multiple cores are contested as each vies for control. (Figure by author, 2011.)

A. R. Radcliff-Brown’s structural-functionalism.  Certain aspects of “basic necessities,” according  to Homans (1941:141), may temporarily serve  the needs of the individual, but after meeting  these needs they can serve a further function:  satisfying the needs of the group or vice versa.  Thus “basic necessity” as applied in this study  allows for cores to exploit semiperipheries and  peripheries by controlling access to basic neces sities that are keys to the function and survival  of both culture and society. Cores can exploit  these groups by controlling everything from large  wheat shipments to small items such as tea sets  used as symbols of group identity. Through such  exploitation of the group, the core has access to  the individuals who comprise it. Some individuals  may still reject the core even while the society  in which they participate does not. Membership  of individuals in any particular group is based  upon multiple factors of shared identity, some of  which may be supplied by cores.  

Consumption, Habitus, and Taste 

For decades now archaeologists have been  thinking about not only what is consumed, but  

how and why these things are consumed. Over  this period these ideas of how and why have  generated three leading perspectives in consump tion theory. The first of these is pattern studies  (Cook et al. 1996:51). While not overtly tied  to consumption theory, pattern studies, as prac ticed by such scholars as Deagan (1983), Deetz  (1996), South (1977), and Yentsch (1994), is  based on the belief that a mindset or pattern is  recognizable in the archaeological record and  that the pattern is a reflection of consumer prac tices. These consumer practices in turn reflect  the cultural pattern of the period  

The next theoretical perspective is called  “consumer choice” (Spencer-Wood 1987; Cook  et al. 1996:52; Carroll 2000). This approach  uses the methodological procedure of index 

ing artifacts and is particularly popular within  zooarchaeological and ceramic studies. In gen eral, as Wurst and McGuire (1999:192) notes,  consumer-choice models share three basic traits:  they emphasize gender and the household, they  use the individual as the basic unit of analy sis, and they focus on the choice of goods as  a symbolically meaningful action. One of the  most widely used aspects of consumer-choice  

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models is George Miller’s economic scaling  system for the study of ceramics (Miller et  al. 1994:245; Cook et al. 1996:51). While this  approach attempts to tie information directly to  the inhabitants, critics of this approach contend  that individuals “are not and never were com 

pletely free to choose the goods which they  consume” (Carroll 2000:165).  

The third perspective has been labeled “con sumer behavior.” This perspective originated  within a group of scholars who rejected the  consumer-choice model because of its reliance  on indexes at the expense of incorporating  a fuller archaeological and historical record.  “Consumer-behavior” studies are based on  quantitative data that can be grouped to reveal  “patterns” of expenditure and, by extension, con 

sumption (Cook et al. 1996:52). Using quantita tive data, consumer-behavior studies search for  behavior that consumers “display in searching  for (acquiring), using, evaluating, and dispos ing of products, services, and ideas which they  expect will satisfy their needs” (Henry 1991:3).  Drawing on large databases, consumer-behavior  models are able to make comparisons so that  patterns can be discerned (LeeDecker 1991:31).  

Finally, recent work in consumption has  been moving beyond the “consumer-behavior”  approach. Researchers such as Douglas and Ish erwood (1996), Appadurai (1988, 2001), Bour dieu (1984, 1990, 2000, 2007), Orlove and Rutz  (1989), and Miller (1987, 1995a, 1995b 1995c  1995d, 2005) have been taking consumption  theory into new areas for understanding how  and why people consume, while drawing on  approaches of the past. Miller (1995d:290) states  that “as we move from the ‘triumphalist’ phase  of consumer studies to a more mature phase, the  detailed research should start to emerge which  does not assume the significance of consumption  but investigates its social consequences within  varied conditions.” 

Of importance to this study is Miller’s  (1995a:25) view on freedom of choice, whereby  consumers can only consume what is available  to them. This notion holds importance when  looking into production and distribution of  goods in the 1700s, because in places like the  Caribbean many types of goods were simply  not available to the consumer. The difficulties  in distribution combined with the mercantilistic  policies set forth by major European powers had  

a profound effect on what people could consume  at the time. 

The extension of consumption into ideas of  habitus and taste is particularly important to  understanding how people consume (Bourdieu  1984, 1990, 2007; Miller 1995d). Habitus pro 

duces a strategy that allows agents to “cope with  unforeseen and ever-changing situations” (Bour dieu 2007:72). The agent is thus shaped by the  framework of the larger historical past and the  individuals’ own experiences with such a past to  create possible responses to any situation. Thus  the concept is used to explain consumption. It  takes into account the individual agent and free  choice to select goods, but also recognizes that  choice is shaped by the past so that consumption  choices can be seen as framed within historical  patterns of use. Bourdieu’s idea of habitus, how 

ever, whereby individuals’ behavior guides them  into creating a world that is familiar to them selves through the acquisition of material goods,  is an example of an ideal market where all soci etal and individual needs are available within the  historical economic system. Bourdieu associated  this concept with doxa, whereby individuals act  according to social conventions established by  society (Bourdieu 2007:167–169). If individuals  and societies could not obtain the goods they  needed in order to maintain their cultural identity,  their historical reference would either degrade or  change, however. 

Fortunately, Bourdieu’s views on taste also  help to break the confines that habitus and  bounded consumption models placed upon the  individual and, to some extent, society. Taste is  manifested within consumption behavior itself,  but it is not as simple to define as some would  like. For Bourdieu (1984), taste is manifested  within the individual, as it was with Kant  (1949:284), who saw taste as embodied outside  the object, whereby individuals through the use  of goods instill meaning into those goods. In  other words, goods alone have no social mean ing until the individual, through an act of taste/ consumption, assigns meaning to the goods. Not  all goods have the meanings associated with  them that archaeologists use, however (Dawdy  2000:114; Mann 2008:333). 

Stahl (2002:837) notes that taste helps to  explicate the dialectic between consumption and  production embodied within the object and the  consumer. Thus taste is a driving factor in the 

Daniel HugHes—a Case of Multiple identities in la Florida 13 

creation and consumption of new products. As  old goods become common, new goods are pro duced and adopted, and social meaning is applied  to them. These social uses split the divide  between goods being objectified by individuals  and embodied by the incorporated collective  (Stahl 2002:837). Taste also allows the potential  for substitution or adoption of new goods (here  seen as an opening for cores to contest a periph 

ery) when those intertwined within the doxa of  the community are not available. 

Taste is also where archeologists can find the  individual because agency is undeniable in the  process of consumption. That is to say that the  individual should be viewed as a social actor,  and issues of taste should thus be associated  with agency, whereby actors “routinely incorpo 

rate ‘what went before’ in anticipation of ‘what  will come next’” into acts of taste (Giddens  1979:84). Their “preferences are not fixed but  are, rather, locked in a dance of supply and  demand, production and consumption, shaped  by past choices and dispositions, continually  reframed by social tensions both within and  outside the local setting” (Stahl 2002:833). 

Thus the material record represents an actor’s  choice from available commodities and is a  direct reflection of the actor’s taste. The material  record indicates the preferences of individual  acts of consumption based within the framework  of what goods were available for consumption  within the region and the habitus reflected in  the taste of the individuals as they attempt to  frame their social identity. 

Summary of the Theoretical Concerns  for Nascent Cosmopolitanism 

How do these concepts inform the notion of  nascent cosmopolitanism? How does a person  decide to open up to external influences and  become a citizen of the world while being part  of a city (cosmo + polis)? To understand this,  archaeologists must examine places in the world  likely to be cosmopolitan, for example contem 

porary Ireland, late-15th-century Lyons, or even  a remote frontier outpost in the colony of La  Florida (Wadsworth 1962; Keyder 1993; Pollock  2002:18; Farry 2005; Kuhluing and Keohane  2007:25). Furthermore, what analytical methods  are best suited to make inroads into the study  of cosmopolitanism or nascent cosmopolitanism?  

Immanuel Kant (1949:455) offered the notion  that cosmopolitanism could be approached  through commerce, which he felt stood in oppo sition to war. As noted above, people and places  have experienced periods of nascent cosmo politanism when the influx of foreign commerce  and connections has created periods of diversity  within a population or region. People express  themselves differently and alter their concepts  of self-identity accordingly during these periods  of nascent development.  

So how can archeologists view the develop ment of nascent cosmopolitanism? Most likely  it occurs within the framework of the world  system, with consumption practices inherent in  habitus, taste, and individual agency. This would  differ from Kant’s single-world law or view  where individuals are world citizens. Instead one  would have individuals with multiple identities.  A single working hypothesis within the 18th  century would thus roll this together, where,  starting from the top, large core powers (i.e.,  Spain, Britain, France, and the Netherlands) are  in competition with one another. In the 18th  century, the core powers extended their control  into the peripheries with the establishment of  mercantilistic companies to control the flow of  goods between the core and the colonial periph eries. The goods to be shipped to the colonies  were those that allowed individuals to maintain  cultural continuity with the core, so that a Span 

iard was a Spaniard whether living in Seville,  Spain, or St. Augustine, Florida (Figure 3).  Thus, goods newly available in Spain were to  be shipped to her colonies, allowing individu 

als the opportunity to maintain ideas of habitus  and taste whether they be penisulares, criollos,  or mestizos. This ideal relationship was not the  case, however. Most cores found it difficult to  provide for their colonies and left them exposed  to contestation, whereby other cores/trading  companies/opportunists vied to supply goods to  people in needy peripheries (Figure 4). Often  this took the form of illicit trade, but from time  to time this trade was legalized as a means to  provide to colonists with necessary goods. Thus,  if a core could not provide the needed goods to  maintain cultural identity, consumers were faced  with two options. They could reform their idea  of self-identity/habitus based on what goods  were available, or attempt to find substitutions  for goods through social interactions taking 

14 HisTORiCal aRCHaeOlOgY 46(1) FiguRe 3. Habitus is bound by the availability of goods to the consumer. (Figure by author, 2011.) 

FiguRe 4. Failed distribution of goods bounds the habitus of the agent. (Figure by author, 2011.)

Daniel HugHes—a Case of Multiple identities in la Florida 15 

place with outside groups in order to maintain  cultural identities (Figures 5 and 6). It is in  the latter of the two cases, in which cultural  meaning is transferred from one type of good  to another and is used in order to maintain  cultural identity, where nascent cosmopolitan 

ism can arise. At the very least, the recovery  of foreign materials on sites indicates that such  opportunities were available. 

Furthermore, archeologists can look for places  where nascent cosmopolitanism could have  existed in the past by examining core power  relationships and testing for changes in these  relationships within the archaeological record,  which will show increases in diversity of mate 

rials as cores contest areas controlled by other  cores through competition or supply of basic  necessities. The material record provides direct  access to the actual physical manifestation of the  world system, and it is testable and knowable.  Statistical tests can be used to compare diversity  among artifact assemblages. Diversity, as noted  

by Kintigh (1984:45), is the “number of different  classes of items present in an assemblage,” and  by combining information on relative diversity  with the historical record archaeologists can iden 

tify locations of nascent cosmopolitanism. Sites across La Florida 

Eighteenth–century La Florida provides a test  of this model for the Caribbean. La Florida was  a frontier colony set on the edge of the Spanish  supply systems. The historical record indicates  that 18th-century La Florida was a contested  periphery. Documentary records indicate the  presence of a diverse trade system there during  the 1700s. Because of the inherent problems  within the situado system (Hughes 2007), non Spanish merchants attempted to supply the city  of St. Augustine and garrisons in Pensacola with  much-needed goods. Illicit as well as legal trade  occurred, supplying the Spanish inhabitants with  non-Spanish goods.  

FiguRe 5. illicit goods may be available but socially unacceptable. (Figure by author, 2011.)

16 HisTORiCal aRCHaeOlOgY 46(1) FiguRe 6. illicit or foreign-supplied goods used and recovered from archeological sites. (Figure by author, 2011.)

Data available from six sites were utilized to  examine nascent cosmopolitanism in La Florida  (Figure 7). The city of St. Augustine provided  four sites and Pensacola two. Four additional  18th-century Caribbean sites were selected from  the Digital Archaeological Archive of Com 

parative Slavery (DAACS 2010). Two sites were  selected from Jamaica and two from Nevis.  These provided a useful control against which  the sites from La Florida could be measured.  Inhabitants of Jamaica and Nevis would have  had the same opportunities for both legal and  illicit trade as those in La Florida.  

It should be pointed out, however, that none  of these sites are similar. This is because when  archaeologists look at individual sites at the  microscale no two are ever truly identical. No  two assemblages are an exact match. As Miller  (1991) points out, there are inherent problems  within the reporting of excavations, let alone the  actual variation inherent in each site. Scale of  data, period of occupation, number of inhabitants,  

or economic status always varies; no two sites  can ever be exactly the same. So how is it that  archaeologists can talk of observed patterns when  the base understanding of various sites differs  from site to site? While a description of each  site may show differences, statistical methods  combined with historical data provide the tools  for revealing the hidden patterns that exist within  the archaeological record. It is through a thorough  understanding of historical events that patterns  observed in assemblages can be interpreted.  While some would argue that use of combin ing assemblages over such a period may not be  appropriate, it is felt that each type of analysis,  either at the micro- or macroscale, has its place  in helping archaeologists consider all viewpoints  (Miller 1991:2). Furthermore, while this examina tion would benefit from a comparison of temporal  periods, it is beyond the scope of this study, and  it should be pointed out that finding sites for  comparison that span multiple periods is a dif 

ficult task and best left for future archaeologists. 

Daniel HugHes—a Case of Multiple identities in la Florida 17 FiguRe 7. location of sites. (Figure by author, 2011.)

The four sites from St. Augustine represent  individual households and include the Avero  (8SJ61), de Hita (8SJ5405), de la Cruz (SA-16- 23), and the Fatio sites (8SJ71). These sites are  often used in analyses of colonial St. Augustine;  their inhabitants are representative of a wide  portion of the population of the city (McMurray  1975; Deagan 1976; Kathleen Deagan 2008, pers.  comm.; Voss 2008). The Avero, de Hita, and de  la Cruz sites were predominately occupied during  the later part of the first Spanish period, and  assemblages from these sites are representative of  the period from 1700 to 1763; the Fatio site was  later, it was occupied in the period 1758 to 1763. 

The two sites from Pensacola are the Presidio  Santa Maria de Galve (8ES1354) and the Presidio  Isla de Santa Rosa (8ES22). The Presidio Santa  Marie de Galve was occupied from 1698 to 1719,  while the Presidio Isla de Santa Rosa was occu 

pied from 1722 to 1752 (Bense 2003, 2004:48;  Elizabeth Benchley 2009, pers. comm.). These sites  represent occupations of garrisons established for  the protection of the western side of La Florida  and were the primary settlements of the popula 

tion. Assemblages from these sites represent the  combined data for the population, not individual  households like those from St. Augustine. 

Two sites from Jamaica, Stewarts Castle  Main House Phase I and the Seville Planta tion House 16 Phase I, were utilized from the  DAACS inventory. Stewarts Castle Main House  represents a period from 1754 to 1810 and has  a mean ceramic date of 1790 (DAACS 2010).  The Main House assemblage is representative of  a household with a large plantation that grew  from 167 to almost 1,200 ac. in size by 1799,  after which it was mortgaged by the Stewarts  and managed from London. The second site  is the Seville Plantation House 16, which was  the location of a first-period African settlement.  The Phase I occupation of the site has a mean  ceramic date of 1733 and dates from the early  to mid-18th century (DAACS 2010).  

Two additional sites (Jessup I and II) were  selected from Nevis. Jessup I dates to the early  to mid-18th century with a mean ceramic date  of 1741, while Jessup II dates to the late 18th  and early 19th century. Jessup II has a mean  ceramic date of 1779 (DAACS 2010). Both sites  represent slave villages owned by Edward Jesup,  who had two plantations on the island of Nevis. 

To test for the presence of diversity in the  archaeological record, it was first necessary to  find suitable materials on each site that could  

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be quantified yet could also provide markers for  economic relationships. Refined ceramics are the  best material for the analysis and development  of this type of intersite economic model, as well  as good indicators of trade networks (Hughes  2007). They allow archaeologists to understand  and test the economic relationships of a site  by indicating the sources of core–periphery  relationships. Ceramics are distinct from other  archaeological materials in that they posses  excellent preservation qualities and represent  individual consumer practices (Hughes 2007).  Furthermore, their recovery on an archaeological  site is generally a good indication of their use  on the site (Skowronek 1984). 

In sum, the nine sites represent a wide period  of occupation from 1700 to the early 1800s,  and they vary in assemblage size. Some are  representative of a combined population, like  the garrisons, while others are representative  of long-term, household-level habitation, like  the four sites in St. Augustine. All of the site  assemblages have ceramic data, including type  and frequency. 

Methods 

One of the most difficult tasks in database  preparation is to resolve the differences in the  levels of classification used by various research ers. Some used standard types, while others  broke down some of the types into various  paste categories. For this study, various subtypes  were combined into the simplest form of a  defined type. For example, if delft blue-on-white  sherds were broken out further by paste differ 

ences, they were recombined under a simpler  category of delft blue-on-white (Charles 1974;  Noël Hume 1980; Deagan 1987). Once this  was done, the data tables were combined to  compile a master dataset. The data were then  examined for outliers, ceramic types found only  on a single site. These were eliminated from  the dataset so that single types not commonly  available through trade would be eliminated  (Hughes 2007). It should be noted that few, in  fact, were eliminated, however. The fact that  the data set included multiple sites from each  area allowed, in most cases, for a minimum  of two sites having similar types. In addition,  more than a single site covers the period of  time under study. 

The ceramic data from each site were then  compiled and run through the “Divers” statis tical application developed by Keith Kintigh  (1984:44–54). The test can be used statisti cally to examine the richness in variability  and determine the relative diversity of ceramic  types. The strength of this test is that it does  not require the use of statistical means although  it still allows the user to compare sites with  varying frequency sizes (Hughes 2007). The  measure examines the number of classes pres ent in an assemblage while providing a con trol against which assemblages are measured  (Kintigh 1984:44–45). To avoid the pitfall of  a single site dominating the table and creat ing “circularity,” data from multiple sites and,  when possible, from independent sites should  be sought and incorporated (Kintigh 1984:52).  Thus, sites from multiple locations serve to  balance each other and prevent one site from  dominating the collection. 

“Divers” thus looks at the structure of the  sample, in this case ceramics, and how the  items are distributed among the cases (Wells et  al. 2004; Hughes 2007). This allows researchers  to measure samples of different sizes (Kintigh  1984:44). Once run, the “Divers” program pro 

duces the results, by which the population is  examined against one of the cases, graphically.  This may either be a specific case that one  wishes to examine or a random one. In this  case, one of the sites from Florida was ran 

domly selected so that the baseline of analysis  is centered in Florida. 

It is expected that sites within this region  with a higher level of diversity are indicative of  consumer-use patterns in which taste is reflective  of exposure to multiple markets and participa 

tion in a contested core-periphery relationship.  Low levels of diversity are more indicative of  a limited-consumption pattern whereby either  the market is not contested and mercantilistic  policies are effective, or where inhabitants  have placed limited social value on the goods.  Results from the test alone are enough to dem 

onstrate the possibility of nascent cosmopolitan ism, however. 

Once the differences in the diversity of the  assemblages are determined, it is necessary to  contextualize the data within the assemblage  and the historical events that shaped them. A  high level of diversity on a single site alone 

Daniel HugHes—a Case of Multiple identities in la Florida 19 

might not indicate the meaning of diversity  that this study is trying to establish. As noted  above, the addition of sites from the region  helps avoid what Kintigh saw as a problem of  “circularity” (Kintigh 1984:52), but a simple  examination of the table itself also provides  information. For example, if a site has a high  level of diversity of ceramic types of only  English manufacture, this would not have the  same significance that the combined assemblage  does. In essence, diversity among sources of  manufacture indicates that each site, to varying  degrees during this time period, was participat ing in a contested global economy whereby  various cores powers had created inroads into  the semiperipheries and peripheries of other  core powers and thus broke mercantilistic  policies that were in effect in the 18th-century  Caribbean. 

As for an analysis of historical events, this  analysis can be done through what Fine (1995)  called an analysis of the chain of vertical and  horizontal sequences. This is a study of the  connecting linkages of production, distribution,  and consumption, and also how those linkages  intersect to produce patterns that are recogniz able as properties of the commodities that one  wishes to study through consumption (Stahl  2002:835). With such an analysis archaeologists  can take a vertical approach and start with the  smaller scales of analysis so that artifacts can  be properly identified and grouped accordingly  with the local sites. Then, as they are studied,  a vertical scale of intensity can be applied,  allowing archaeologists to seek answers along  horizontal paths of inquiry, at the micro-, meso-,  and macrolevels, while heading towards analysis  on a larger or global scale. This is approached  here by using ceramic frequency data on each  site to represent the microlevel of study. Each  dataset represents a site on the microhorizontal  plane. Then by grouping the data in regions,  St. Augustine, Pensacola, Nevis, or Jamaica,  a mesolevel of analysis can be performed.  Finally, the diversity analysis information can  be gathered at the macrolevel from the study  of sites within the Caribbean. Each dataset is  tied to the rest of the data table vertically and  is influenced by historical events on the vertical  plane that shape and bind production, distribu tion, and consumption at the micro-, meso-, and  macrolevels of analysis. 

Statistical Analysis and Historical  

Resources for La Florida 

The Presidio de Santa Maria de Galve was  selected to represent the standard type/frequency  distribution for comparing all sites. This was a  simple random selection and, as already stated,  any of the sites could be used to represent the  standard baseline. A Monte Carlo simulation was  run at 1,000 simulations with a 90% confidence  interval. This means that any sites falling within  this confidence interval should be considered to  have similar levels of diversity within their popu lations. The confidence interval was set at 90%  to create a higher level of precision and provide  a greater level of significance to the analysis. 

Figure 8 shows the plotting of the simulation.  The mean and 90% confidence intervals are also  plotted on the graph. Ceramic assemblages/sites  that have a similar level of diversity will fall  within the 90% confidence interval. The verti 

cal scale indicates the richness (diversity); the  horizontal (x-axis) displays the sample size. As demonstrated in Figure 8, five sites have  high levels of assemblage diversity. The Fatio,  Avero, de Hita, and de la Cruz house sites,  and the Presidio Isla de Santa Rosa have much  higher levels of diversity than Presidio de Santa  Maria de Galve. In fact, three of the control  sites, Jessup I and II, and the Seville House  all fall within the typical frequency distribution  of ceramics exhibited by Santa Maria de Galve.  These sites thus have levels of diversity similar  to that of Santa Maria, while only one of the  control sites, Stewarts Castle, had a lower level  of diversity than Santa Maria. 

Nevertheless the diversity analysis cannot  stand alone. As pointed out above, the diver sity analysis cannot be conducted apart from  understanding other types of information in the  assemblage and historical record that shaped it.  Each site’s assemblage is comprised of ceram ics belonging to its own nationality while con taining assorted amounts of wares from other  nations. No site is comprised of an assemblage  from a single nation, which goes to show the  failure of the mercantilistic system that was  desired by each nation.  

As for the historical records, while it is  beyond the scope of this article to delve down  into the microlevel of analysis, a mesoscale  analysis of the trade patterns in St. Augustine 

20 HisTORiCal aRCHaeOlOgY 46(1) 

 Stewarts Castle

FIGURE 8. Monte Carlo simulation (mean and 90% confidence interval). (Figure by author, 2011.) 

indicates that some important things have gone  into influencing the availability of the goods  consumed in the region and wider Caribbean.  As noted, the historical record reveals that St.  Augustine was far from self-sufficient. In fact,  most of the goods consumed in the city and  in the Caribbean as a whole were imported.  The supply or situado was poorly managed  and, because St. Augustine needed more secure  funding, the Crown shifted the payment from  Mexico City in 1702 to sales tax collected at  the Puebla de Los Angeles, Mexico (Bushnell  1981; Deagan 1983:35). It was to be paid half  in specie and the other half in merchandise (de  Barcia 1970:349; Bushnell 1981; Skowronek  1984:14). The specie was to be used to pay the  soldiers while the merchandise was intended to  be all the materials that the garrison needed to  survive, including food. The goods were thus  part of the payment that the soldiers received.  Most of the items were distributed from Santo  Domingo or Havana, having originated in  Mexico and Panama (Deagan 1987:23–24). 

Due to the continued failure of the situado in the 1720s, St. Augustine developed a close  relationship with the William Walton Company  of New York by signing a contract in 1726 for  

the delivery of supplies (Waterbury 1983:82).  This relationship lasted until 1740 when St.  Augustine was ordered to trade instead with  the newly established Royal Havana Company.  The Royal Havana Company supplied La  Florida with all the goods required as part of  its charter (Burkholder and Johnson 1990:242;  Deagan 1983:37). 

By the 1750s, the Royal Havana Company  too was forced to contract with the English  since it simply could not find, nor could it  afford to purchase, enough goods to supply St.  Augustine. This forced the company to request  permission to trade with foreigners. The crown  granted this request with the condition that the  Royal Havana Company purchase foreign goods  only if no goods were available for purchase  from Spanish suppliers. This condition created  a needed loophole (Harman 2004:80). With this  ability, the Royal Havana Company contracted  with the W. Walton Company for needed sup plies. In 1756, St. Augustine complained to  the Crown about the nature of supplies being  delivered by the Royal Havana Company and  requested that the Crown contact Jessie Fisk,  the representative of the W. Walton Company  at that time (Pickman 1980:76). By 1757, the  

Daniel HugHes—a Case of Multiple identities in la Florida 21 

presidio broke its contract with the Royal  Havana Company and signed directly with the  W. Walton Company to supply it with needed  goods. Throughout the 18th century, governors  in St. Augustine permitted foreign trade, as  “English goods were of high quality, lower  prices, and there were no risks in transporta 

tion” (Harman 2004:53). This tradition of the  “adopting of Anglo practice” was not new in  St. Augustine, and adoption of English cus toms was noted by Hoffman (1994:162–165),  who observed that the Spanish were smoking  tobacco out of English pipes instead of rolling  the tobacco into cigars as was the custom. In  addition to use of foreign ceramics, Reitz and  Cumbaa (1983:184–186) notes that dietary pat 

terns were altered in the 18th century to meet  limited trade conditions, and that increased  diversity in the assemblages was indicative of  “New World” influences. “The inhabitants of  St. Augustine thus relied primarily upon exter 

nally produced, imported goods as the basis  for their economic system. These goods were,  at various times, of Mexican, Cuban, English  and French origin” (Deagan 1983:38). 

This shows how regional trade practices  that occur at a mesolevel have direct ties to  the micro. These events and relationships are  themselves only a middle ground for the ties  that bind trade at the microlevel. Events shaped  at the next higher level affect the mesolevel as  well. The fact that the Royal Havana Company  received a royal charter, but had to seek per mission from the Crown to go outside its own  charter, shows a linkage from the macrolevel  down to the mesolevel. This one linkage was  not the only one, however. 

If the perspective shifts from the mesoscalar  level to the macroscalar level, an examination  of the underlying linkages of production and  distribution indicates that forms of consumption  were framed within larger events transpiring  within the world system. As indicted in Figure  8, the four British sites do show levels of diver sity either equal to or lower than that of the  selected Spanish site of Santa Maria, while all  the rest of the Spanish sites show a higher level  of diversity. The noted higher level of diversity  is the result of trade outside the mercantile sys 

tems as each of these sites has a higher level of  type frequency distribution that may be a result  of core expansion into competitors markets.  

For example, contraband traders dealt in goods  that the treaties strictly excluded. Thus, as the  Spanish colonists became desperate for manufac tured goods such as woolens and metal tools that  were supposed to have been supplied by Spain  under its mercantilist policies, trading increased  between Spanish colonists and English/French  merchants (McLachlan 1940:12, Marcus 1990:80;  Bense 1999, 2004:62–63; Johnson 2003; Deagan  2007). Indeed, 18th-century Great Britain had a  large market share of the Spanish trade. It sup 

plied the Spanish Caribbean from its colonies  situated along the Atlantic seaboard and from  Jamaica (Harman 2004:iv). Skowronek notes  (1984:8) that this foreign trade increased and  eventually accounted for 75% of the imports into  Spanish America. If the larger system is examined  it can be seen that the Caribbean as a whole was  a place devoid of self-sufficiency. Colonists relied  heavily on imported goods and sought them by  any means necessary. In areas where markets  could be contested, an increase in diversity may  be indicative of such activities occurring, whereas  in areas where mercantile policies were more  effective lower levels of diversity should be  expected when compared with other areas. 

Thus by the beginning of the 18th century the  Caribbean, including La Florida, was becoming  what could be viewed as a region that had the  potential to develop nascent cosmopolitanism  (during periods of peace) with various nations  living within a short sailing distance of one  other. The beginning of the 18th century also  saw the beginning of turbulence within the  Caribbean, as occurrences in Europe put the  region in turmoil, with European powers com peting with each other for dominance within the  developing world economy. 

The death of King Charles II of Spain in  1700 set the major European powers on a  course toward war that, when concluded, would  reshape the entire political structure and eco 

nomic system within the Caribbean. Charles, in  his passing, had left his kingdom to Phillip V,  who also happened to be Louis XIV’s nephew.  Fearing that a stronger economic relationship  would develop between Spain and France,  England declared war on Spain and started the  War of Spanish Succession (Wallerstein 1980).  This war would eventually end with the Treaty  of Utrecht in 1713. By this time Phillip V had  ascended to the throne and England obtained 

22 HisTORiCal aRCHaeOlOgY 46(1) 

significant economic gains that had direct  impacts in the Caribbean (Hamilton 1947). Of particular importance, England gained the  lucrative Asiento contract from Spain to supply  slaves to the Spanish colonies in the New World,  and even more importantly, English ships gained  the right to enter any Spanish port if in distress.  This right of safe harbor opened up the Carib bean to illicit trade from all competing nations,  as goods could easily be brought over to the  New World and into English ports before being  smuggled into the lucrative Spanish colonies. Not all economic exchange within the Carib bean involved illicit trade, however; the Carib bean was being quickly transformed by the  various European powers. The remnants of the  native groups were pushed farther and farther  to the edges of the islands or incorporated into  the newly established towns that were spring ing up on the larger islands. Immigrants from  Europe were transforming the region to take  advantage of the favorable climate for crops  and the wealth associated with Spanish silver,  which was the standard currency in the islands  (McLachlan 1940). 

This transition guided the history of the Carib bean for the rest of the 18th century as it was  transformed from a Spanish backwater and site  of illicit trade, to a region that became dominated  by sugar/subsistence plantations and the trade in  African slave labor that was so critical for the  operation of all plantations (Pares 1968; Knight  1990; Postma 2005). The rise of the Caribbean  plantation system is correlated with the rise of  the economic stature of the region; this in turn  correlates with nascent capitalism during the  decline of the mercantilist period. 

Sugar plantations became the driving force  of the 18th-century Caribbean economy. Sugar  production was very labor intensive, and slaves  were often worked to death (Postma 2005). Ini 

tially, the trading in slaves was highly controlled  by mercantile companies (e.g., the Royal Africa  Company and the East India Company). These  mercantile companies were granted charters and  contacts by European powers; they were also  set annual quotas that they attempted to meet  (by 1700 the French and English had imported  over 500,000 slaves). As the 18th century wore  on, however, there was an increasing demand  for slave labor, so much so that merchants  were willing to buy slaves illicitly from foreign  

merchants. Although the sugar plantations were  the driving force of the Caribbean economy, this  economy did not exist in isolation. Sugar had  markets and these markets created the oppor 

tunity to trade additional commodities besides  slaves into the Caribbean. 

The Caribbean was thus one stop within the  infamous triangle trade system. This system  saw the exportation of sugar in various forms  to Europe and the British colonies along the  Atlantic seaboard in exchange for slaves, raw  materials such as lumber, finished goods, and  foodstuffs to feed the slave populations. Goods  could be bought and sold with Spanish silver, as  well as with sugar or against future crops. The  extent and importance of this trade led Waller stein (1980:241) to conclude that the peripheral  region that was the Caribbean extended from  Brazil to Maryland. 

Conclusions 

Does a higher level of diversity of ceramics  imply the development of nascent cosmopolitan ism? Well, it is not that simple; but the pres ence of such diversity should open a discussion  among archaeologists and for the analysis of  archaeological assemblages. Given the combined  presence of high diversity in the artifact assem blage of sites in St. Augustine in comparison  to other sites in the region, and the historical  documentation that La Florida was a contested  periphery where other European powers saw  opportunity to supply the inhabitants with mate rials that were utilized by the population can  suggest that nascent cosmopolitanism existed  for some of the inhabitants of La Florida. This  is especially clear when one sees the adoption  of non-Spanish goods by the people of St.  Augustine. 

The diversity of goods available to resi dents is reflected in the archaeological record.  The inhabitants’ acceptance of these goods as  substitutes for missing materials that would  have comprised the residents’ material culture  is reflected in the recovery of these materials  within occupied sites and the historical record. 

Currently, the interpretation of St. Augustine  is that its inhabitants were attempting to main tain an “Hispanic” identity (Deagan 1983:266;  Voss 2008). As discussed above, the histori cal and archeological record demonstrates that 

Daniel HugHes—a Case of Multiple identities in la Florida 23 

Hispanic goods were not always available in  the 18th century, however (Figure 9). The  inhabitants recognized and utilized non-Hispanic  goods. The high level of diversity found in  St. Augustine sites in the 18th century, when  compared to Jamaica and Nevis, suggest that  nascent cosmopolitanism was developing and  that the inhabitants were taking on multiple  identities to reshape the world around them in  absence of basic necessities (Figure 10). New  goods influenced their lives and brought them  into the wider realm of the world. As such, can  it continue to be said that the inhabitants were  attempting to maintain an “Hispanic” identity?  well, yes it can. But it can also be said that  the inhabitants had other identities created by  the need to survive in one of the most remote  outposts of the Spanish Empire. This was a start  on the path of nascent cosmopolitanism that was  abandoned in 1763 when the Spanish left La  Florida, taking with them most of the inhabit ants of the colony, thus cutting off a pathway  

that in other places has lead to acculturation,  ethnogenesis, creolization, and limited cosmo politanism. The new power, England, would take  over and populate Florida in what would soon  be the greatest period of ethnogenesis for the  English colonies in North America.  

Acknowledgements 

I wish to thank Kathleen Deagan and the  Florida Museum of Natural History for provid ing me with the raw data from St. Augustine,  and Judy Bense and Elizabeth Benchley of the  University of West Florida for providing me  data from Pensacola. In addition, this paper has  benefited from the constructive criticism and  thoughtful insights of Uzi Baram, Brent Weis man, Skye Hughes, and my anonymous review ers. Any errors are the sole responsibility of the  author. In addition, I wish to thank the Digital  Archaeological Archive of Comparative Slavery  for making data available to archaeologists. 

FiguRe 9. st. augustine’s Hispanic mindset based on the failed situado system. (Figure by author, 2011.) 

24 HisTORiCal aRCHaeOlOgY 46(1) FiguRe 10. Multiple identities within st. augustine. (Figure by author, 2011.) 

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Cross References